The Most Authentic Guide on Personal Finance and Investments


Words of Wisdom : "Failing to plan is planning to fail." ~ Alan Lakein   Write to us NOW !!!
Because, at The Wealth Architects "Honesty is NOT the best policy, it is the ONLY policy."

Becoming the best investor in the world is not our aim

I repeat... our objective is not to become the best investor in the world... or for that matter, in India or in our town.

That may a goal pursued by professional investors, who acquire professional degrees to support their aim; and then spend years in the market gaining experience and honing their skills.

The vast majority, however, aspires to lead a pleasant and enjoyable financial life, provide good education to their children, marry them off graciously, buy a serene house and retire to a safe and contended lifestyle.


If that is the primary objective, please STOP chasing
... maximum interest on your deposits
... maximum capital appreciation on your properties
... maximum returns on your gold
... maximum maturity on your insurance plans
... maximum gains from your shares and mutual funds


intelligent-investor-or-best-investor
Our Aim should be to become the Intelligent Investor, nor the Best Investor.

Of course, we all would like to get the best returns.

But there are two problems with this "maximizing" approach.
a) No one knows or can predict the "best" investments where we will make the "best" returns
b) More often than not, we fall flat and lose literally everything when our eyes are focused on the "maximum".

As such, we need to realign our perspective from 

'Will this give me top returns?' 
to 
'Will this help me achieve my goals?'.

Trust me!


This change in the mindset will bring about a revolutionary change in your financial decision making.

Define your objectives clearly and go for them. 


This will ensure that you buy the investments that are "best suited" to your financial profile and come out a winner. 

This will ensure that you are not fooled and scammed into buying dubious investments.

Given the recent humiliating defeats suffered by the Indian team, this I guess is the wrong time to use the analogy of cricket. But, planning your finances is like batting second in an ODI. You clearly know the target and the time in which to achieve it. So you accordingly pace your innings, rather than trying to score the maximum over after over.

Our aim should be to bring about this transformation in our outlook and attitude.

Our aim should be to become an Intelligent Investor not the Best Investor.


That is precisely the reason why I tell you 'Don't buy what Rakesh Jhunjhunwala is buying'.

You Learn A Lot By READING... And Even More By SHARING.

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Ignorance is like a SIGNED BLANK CHEQUE... anyone can MISUSE it.

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