The Most Authentic Guide on Personal Finance and Investments


Words of Wisdom : "There are only two lasting bequests we can give our children... one is roots, the other wings." ~ Steven Covey

To Protect Your Money, Don't Read Financial Ads

Financial industry has a peculiarity. What is good for the providers and distributors of financial services / products, is generally not good for you. Higher costs and charges do not necessarily translate into a better product or service. And these higher charges eat into your returns. Lower charges are good for you, but make no money for the financial companies and their agents. 

As such, it but natural that the providers and distributors of financial services advertise what is profitable for them... which means you lose money. 

For example, term insurance is good for you, but not for the insurers or their agents. Therefore, you will rarely come across ads selling term plans. Rather, almost all insurance ads will create beautiful dreams around endowment insurance, money-back policies, pension plans, retirement annuities and ULIPs. These, as has been often repeated, put your financial future into jeopardy by yielding poor returns. 

Or, the banks have been known to "creatively" advertise so-called high return on their FDs and the so-called low rates on their loans. 

If you haven't read them earlier, you would do well to read my following blog posts:
- Beware! Banks may be trying to fool you
- Beware of the insurance terminology
- Beware!! 8% = 14.68%

Since such preposterous advertisements are generally hazardous for your financial health, it is in your best interest to totally disregard them. Not only that, you should warn your friends, relatives and colleagues too to comprehensively discount all promises made in such ads.

In fact, it is my unconditional aim to safeguard your money from such misleading allurements by providing authentic information.

Hence...We Carry No Ads on this blog.

Of course, let me confess that this blog is presently not big enough to attract advertisements or sponsorship. However, the option to have the ubiquitous Google Ads is always open (you find them practically across all websites and blogs). And, technically, it would take just a few minutes to activate Google Ads.

Nevertheless, it is my conscious decision to avoid any advertisements on my blog that may harm you or create any conflict of interest.

The objective of this blog is to ensure that 
...you save money in costs and charges
...you invest in products that suit your requirements
...you do not take undue risks
...you earn the best possible returns 
...you manage your credit cards and loans efficiently
...you do not become a gullible victim of a fraud

And, as an added advantage, it keeps the blog clean and clutter-free.

You Learn A Lot By READING... And Even More By SHARING.

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Ignorance is like a SIGNED BLANK CHEQUE... anyone can MISUSE it.

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